Sunday, November 17, 2013

TOW #9: "Can an Algorithm Write a Better News Story Than a Human Reporter?" by Steven Levy

Living in the age of computers, talk of non-humans doing a human’s job has become common. In the article “Can an Algorithm Write a Better News Story Than a Human Reporter?”, Steven Levy, a senior writer at Wired Magazine, discusses this issue, specifically focusing on journalism. A company called Narrative Science, being one of these major contributors to computer-generated articles, was the main inspiration for this piece. Levy explains that the company uses a set of algorithms to analyze data on the internet of a certain event, retrieve what is important, and compose an article that is surprisingly accurate and not too distinguishable from that of a human. While Narrative Science CTO and cofounder Kristain Hammond assures the public that it is not designed to take over the industry and put people out of work, Levy expresses his partial disbelief in this, mainly through the repeated use of the phrase, “At least not yet.”
This was one of the strategies that really helped create a balance between unbiased reporting and the author’s opinion, since the use of this phrase did not interfere with the actual information. Moreover, his ability to state his feelings toward the subject can be accredited to the context and audience. As this was published in Wired magazine, which mainly focuses on how new technologies affect the world, the topic of this article is right at home. Given the goal of Wired, its audience, and therefore Levy’s audience is probably made up of people interested in design and creation, and would most likely be more agreeable to Levy’s perspective.           

Because Levy managed to appeal to his audience’s ideals, he was able to effectively inform them of this issue in order to create an interest in this potential problem. Therefore, his purpose of warning the journalism industry and consumers about robot reporters was achieved.


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